Creating PAVE’s Annual Report

By Michelle Burmeister, Communications Director

PAVE’s annual report captures a moment in time during the evolution of our organization and tells the stories of dedicated Partner Schools that are continuously striving to improve the lives of Milwaukee’s children. When read in sequence, PAVE’s reports from the last four years show that we’ve been adapting to the complex education challenges and opportunities in our city by working with more schools and introducing the Board Corps program to meet critical needs of effective board governance and leadership.

For the last two years, I’ve had the opportunity to lead a creative freelance team through the process of writing and designing the annual report and it’s been less of an exercise in reporting PAVE’s financial data, and more an investment in our Partner Schools.

PAVE Milwaukee Annual Report Covers

In each report our schools are transformed into more than a name, location and test results – we’ve aimed to get at the heart of the school and share its vision and mission with our audiences. We talk to school leaders, board members, teachers, students and the like to present a holistic view of the school and highlight its importance and progress in making a difference in the lives of students. Each school is so unique in its culture and approach and to see some of them side-by-side shows that high-potential schools come in all shapes and sizes. We’ve recently added videos that take these stories to another level and bring the energy and determination of the students to life.

In the 2013 Annual Report we not only tell the stories of three Partner Schools – St. Joan Antida, Milwaukee Collegiate Academy and LUMIN – through the book and videos, but we also developed a video to explain and share the tremendous progress of PAVE’s Board Corps. You may view a PDF flip version of the printed report and all four videos here (make sure to scroll down the page). And, our Board Corps video is below…

And, I’ll admit it, the school videos often bring tears to my eyes. It’s inspiring and an honor to work with these passionate schools. Any organizations that you’ve come across who produce a particularly compelling annual report?


Leave a Reply (Please note: Respectful, constructive disagreement is welcome, but comments made to provoke others, be malicious, or distract from the purpose of this blog will be removed.)

Please log in using one of these methods to post your comment: Logo

You are commenting using your account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s